COACHES, COURSE CREATORS & ONLINE ENTREPRENEURS
Copy & Strategy That Captivates, Connects & Converts
Turn browsers into buyers with conversion copywriting and proven launch strategy—so your next launch is your most profitable and stress-free yet (without sleazy sales tactics or bro-marketing schemes).
Are you stuck with launch copy that...
✓Doesn’t generate enough sales?
✓Feels generic or off-brand?
✓Isn’t connecting with your audience?
✓Attracts the wrong people?
✓Takes forever to write?
✓Sounds like everyone else?
Turn Your Copy Over to a Pro So You Can Get Back to What You Do Best and...
SAVE MORE TIME
No more all-nighters or last-minute stress.
You’ll get high-converting, done-for-you copy so you can focus on your business, serve your clients, or finally take a real weekend off.
REACH MORE PEOPLE
No more hoping your message lands.
Backed by proven strategy, your message will do more than sound good—it will resonate with the right people, drive action, and expand your reach with intention.
MAKE MORE MONEY
No more guessing what to say.
You’ll get conversion-focused copy that sells your offer, elevates your brand, and positions you as the premium solution your audience has been waiting for.
Ready to Convert Your Audience Into Paying Customers?
That’s why I do what I do!
Hey there! I’m Susan, your no B.S. copywriter and launch strategist.
I help coaches, course creators, and online entrepreneurs turn cold leads into loyal, ready-to-buy fans—without bro-marketing or sales tactics that make you cringe.
Your message deserves to be heard and drive results. That’s why I craft strategic, on-brand launch copy that’s grounded in honesty, clarity, and results you can be proud of.
When we work together, you’ll get:
✓ Authentic Copy that increases sales and keeps your audience engaged
✓ Launch strategy that’s built to scale and designed for sustainable growth
✓ Messaging that reflects your voice—so you sound like you (just with more conversions)
Let’s build a launch that feels good– and works even better.
“Before Susan came on board, I was seriously struggling. I had tools and templates, but nothing felt like a good fit, and it was eating up all my time. What sets Susan apart isn’t just her amazing writing skills, but how well she gets her client’s voice and needs. She’s super organized and makes the whole launch process seem straightforward. She’s the kind of partner you want guiding you. Hiring Susan is one of the best decisions you can make. She’s really that good.”
“Susan was a true gem to work with! In our creative marketing agency, we’ve gone through many copywriters and while many of them were certainly capable of crafting grammatically correct text – they lacked the skill and experience our clients needed most – the ability to design and construct sizzling copy that attracts, engages and sells.
Susan took the time to thoroughly understand our clients’ businesses, their customers and specific objectives. Her delivery was always on time, impeccable and client-facing ready. Susan’s performance was so outstanding that it leads us to say unequivocally you simply owe it to yourself to contact her for your next copywriting project. We have no doubt you’ll be absolutely delighted you did.”
“Susan, of My Copy Pro, was the definitive answer when it came time to re-imagine our website! She was a great listener; then took all of our words to re-shape and re-tell our story. What a relief it was to turn over this massive project to such a talented copywriter.”
If you…
- Care about your clients and want your work to change lives
- Believe in building trust and connection, not pressure
- Want a copywriter and strategist who listens, learns your business, and gets your voice
- Cringe at cookie-cutter sales copy and misaligned marketing tactics
…Then we’re probably a perfect a fit!
Because I believe great copy isn’t just about selling–it’s about serving, connecting, and creating impact that feels good for everyone involved.
That Means You’ll Get Big Results–Without the Big Stress
INTEGRITY
Craft messaging that reflects your values, your voice, and your mission—with zero sleaze.
UNDERSTANDING
Get copy that connects with your audience, builds trust, and makes them feel seen and supported.
SOLUTIONS
Position your offer as the clear answer to your clients’ needs—with messaging that inspires action.
Here’s How It Works:
Schedule a Consultation
We Make a Plan
You Sit Back while I Make the Magic Happen
Work With a Copywriter Who Gets Results—and Gets You
Whether you’re scaling a proven offer or building something brand new, I’ll help you clarify your message and convert more of the right people with copy that actually sounds like you.
Choose the level of support that fits your goals:
High-converting, done-for-you copy—custom-crafted with strategy for your offer, your voice, and your audience.
Sales Pages
Strategic, voice-aligned copy that turns curious browsers into ready-to-buy clients.
Website Copy
Make your site work as hard as you do, reflect your brand, speak to your ideal clients, and guide them to take action.
Email Sequences
From welcome sequences to sales funnels, these emails nurture, connect, and convert—automatically
Done-with-You Consulting
Get expert-level clarity, direction, and support—without handing over the entire process. Perfect for course creators and coaches who want a strategic partner to guide the message and the method.
Launch Strategy
Map a smarter, more profitable launch—before you write a single word.
You don’t need a cookie-cutter funnel—you need a launch plan that works for your audience, your offer, and your goals. Together, we’ll build a high-converting strategy that fits your business (and your energy).
Copy & Messaging
Refine your message. Polish your copy. Increase your conversions.
Whether you’ve written your own copy or inherited a mess from ChatGPT, I’ll help you tighten your messaging, improve flow, and ensure your words are pulling their weight.
Do-It-Yourself Courses for Coaches and Course Creators
5 Instant Copywriting Tweaks to Skyrocket Conversions!
GRAB YOUR FREE GUIDE NOW 👉
What Other Clients Say…
EASY TO WORK WITH
“It has been such a great pleasure to work with Susan, and I couldn’t have done this without her help. I love that she is responding so fast and organized and is so easy to work with.
Professional to the fingertips. All the copies have been taken to a whole new level! Thank you” 🙂
HIGHLY RECOMMEND
“Susan did an amazing job writing copy for a website we built! She worked directly with the client, and quickly provided us with in-depth, quality copy that was ready to be used, and even had things like an H1 for each page, and highlighted text to be hyperlinked.
I’m not great with words, but Susan is amazing! Highly recommend.“
BEST ADDITION TO MY ONLINE BUSINESS
“Susan has been the peanut butter to my jelly! She just gets it! I thought I was needing a traditional VA but turned out I just needed an amazing copywriter, and Susan is it!
She helps keep me on track with my social media, email and blog content too, and she’s always coming up with great ideas that I would have never thought of.
She has been the best addition to my online business. 100% recommend!”
SO HAPPY I HIRED HER
“When I was introduced to Susan I thought, ‘well there is one more expense to add to my website upgrade, ugh! But I am so happy that I hired Susan. I didn’t know what wording I needed to use for SEO and didn’t have the time to research the proper wording.
But Susan was a Jewell, and I am so happy I hired her. I was so happy with her work, and the turn around time was so short.
I would recommend her for any copywriting work you need.
