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Why Email Marketing Is Vital for Your Business

Why Email Marketing Is Vital for Your Business

Think email marketing is dead? While you might be distracted by the newest shiny marketing tool on the block, email remains vital to your business. Here’s why: 4 billion daily email users, compared to 1.9 Facebook users, 500 million Instagram users,...
Treat Your Welcome Series Like a First Date

Treat Your Welcome Series Like a First Date

The conversation flowed effortlessly. You laughed at the same jokes, enjoyed the same food, talked about the same movies. This was, you decide, a great first date.  Then after the awkward first kiss, your date turns to you and asks, “Will you marry me?” You think it’s...
How to increase your email open rate

How to increase your email open rate

Your business can have a huge email list and good email content, but if you can’t get anyone to open and read your email it won’t make any difference. The key is to increase your email open rate. Open rates measure the percentage of customers who opened your email...